Client Success Story - CFE

CFE Federal Credit Union celebrates its 75th anniversary in 2012 and along with that milestone, the phenomenal growth it has experienced since beginning life as Central Florida Educators in 1937 with 37 members.  No one applauds CFE’s success more than Advisors Plus, which, since 2007, has been an extension of CFE’s planning team.

Advisors Plus has played a key role in developing and monitoring a credit card portfolio strategy for CFE that has stressed market segmentation, risk-based pricing tiers and an annual calendar of targeted credit card promotions. CFE and Advisors Plus have also worked together over the years to implement strategies for management of collections and charge-offs for CFE’s credit card, consumer and real estate loan portfolios.

As Joe Melbourne, CEO of CFE, said in announcing the 2012 75th anniversary milestone, “CFE’s theme for the coming years is Growth Growth Growth.  [We] are in good hands with [Advisors Plus] as a trusted advisor and business partner.”